Let’s Make Something Other Brands WISH They Thought of First.
WHAT WE DO
Neuway develops recurring social media series that people actually look forward to watching. The kind of content your audience recognizes, shares, saves, and eventually buys from.
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Before we shoot anything, we do the homework that your last agency pretended wasn’t necessary. We run market research, dig into competitors, stalk your audience’s habits (ethically, we promise!), then we design your entire content ecosystem so everything you post has a purpose and a pulse.
Competitive content gap analysis
Audience behavioral insights
Brand positioning & narrative themes
Repeatable formats
Story angles and hooks
Platform-by-platform strategy
Testing roadmap
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Good content isn’t just born in the camera. It’s born in the writing, the editing, the pacing, and the structure. We shoot with engagement in mind, not just aesthetics.
This is production built for social, not commercials. (We love commercials, but let’s be honest—no we don’t.)
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Your content should evolve the way villains do in sequels: smarter, stronger, more impossible to defeat. We don’t just look at vanity metrics. We use our proprietary API to track and analyze:
Hook performance
Retention curves
Comment + share behavior
Format winners
Audience affinity patterns
Then we refine your system like we’re polishing a diamond.
The Neuway Original Series
A recurring, episodic show built for your brand.
A Neuway original series is a fully developed social show: with a scripted, documentary, or talk show style format. One season consists of 12-24 episodes released weekly or bi-weekly for a three month span. Each episode is designed with the brand woven naturally into the world, the characters, or the premise.
What a season typically includes:
Development of multiple original show concepts, which are then narrowed down to the best idea.
Weekly or bi-weekly episodic releases for three months (up to 3 minutes per episode).
Supporting content such as behind-the-scenes, teasers, or character moments.
What this is built to do:
Capture attention and build brand affinity.
Create repeat viewers instead of one-off impressions.
Give your social media manager a central hero pillar to build around.
Increase the effectiveness of everything downstream, from paid media, to retargeting, enhanced LTV, and more.
Want to validate a format before going all-in? Start with a pilot first.
Instead of guessing which ideas deserve long-term investment, the pilot gives you a real episode, released into the world, with enough supporting content to read the audience response clearly. We’re not looking at vanity metrics, we’re looking at audience retention, engagement, and affinity scores that are tracked with our proprietary KPI.
What the Pilot includes:
Development of multiple original show concepts, which are then narrowed down to the best idea. Multiple concepts can be made into individual pilots for testing.
One pilot episode per concept (up to 3 minutes in length).
Teasers, behind-the-scenes, making-of, character, or moment-driven cutdowns.
Strategic guidance on how to evaluate performance and decide next steps.
Designed to de-risk the creative process and give you clarity.
We fuel: social media managers,
internal marketing teams,
& performance agencies
Explore Our Industry Insights Below
Ready to stop being the best-kept secret in your industry?
Let’s Get Started
Brendan@NeuwayMedia.com